Bridgestone Golf Partners With UBER To Host Lounge Experience At 2016 PGA Merchandise Show

January 20, 2016

COVINGTON, GA – Bridgestone Golf, the #1 ball-fitter in golf and a recognized industry innovator, announced today that it will build upon the successful partnership that launched last spring in Augusta, GA with Uber. The two will team up next week to host the first-ever Bridgestone Golf - Uber Lounge at the 2016 PGA Merchandise Show at the Orange County Convention Center, in Orlando, Fla.

The Bridgestone Golf -Uber Lounge will be located in the West A/B Lobby of the Orange County Convention Center during all 3 days of the 2016 PGA Merchandise Show (January 27-29th). The lounge will be active during show hours to provide a relaxing environment where attendees can wait for their Uber rides. Bridgestone and Uber will offer first time Uber-users their first ride free (up to a $20 value).

In addition, anyone who registers to ride with Uber from the Orange County Convention Center using the code "DRIVEBRIDGESTONE" will receive a complimentary trial pack of Bridgestone's award-winning e7 golf balls. Finally, throughout the day, Bridgestone will conduct random giveaways of its popular headwear for those riders waiting in the Uber Lounge.

"Anyone who has attended the PGA Show is all too familiar with how quickly I-Drive can become congested," said Corey Consuegra, Senior Director of Marketing, Bridgestone Golf, Inc. "This year, we are excited to join forces with Uber and play a small part in making transportation to and from OCCC a bit easier."

Visit www.bridgestonegolf.com to learn more about Bridgestone Golf's 2016 plans and to view the comprehensive lineup of new products.

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Editor's Note: High-Res images of all new Bridgestone equipment are available upon request.

Bridgestone Golf, Inc., based in Covington, GA, manufactures and markets premium golf balls, clubs and accessories under the Bridgestone and Precept brand names. Bridgestone is represented on a world stage by a number of internationally famed golfers including Paula CreamerFred CouplesMatt Kuchar, Stacy Lewis, Nick PriceBrandt SnedekerHudson Swafford and Karrie Webb. Bridgestone Golf, Inc. is a wholly owned subsidiary of Bridgestone Sports Co. Ltd., whose headquarters are in Tokyo. For more information visit http://www.bridgestonegolf.com.

Uber is evolving the way the world moves. By seamlessly connecting riders to drivers through its platform, Uber makes cities more accessible, opening up more possibilities for riders and more business opportunities for drivers. From Uber's founding in 2009 to its launches in more than 300 cities in 68 countries today, Uber's rapidly expanding global presence continues to bring people and their cities closer. uber.com